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How to Write Eye-Catching Product Descriptions That Sell 2021

November 30, 2021
10:00 AM - 11:30 AM
How to Write Eye-Catching Product Descriptions That Sell

Come learn the simple steps to write knock-out product descriptions your potential clients can't resist in this NO COST live webinar.

About this Event

Product descriptions are one of the most important pieces of copy in your digital store. They are short pieces of copy that showcase the benefits and features of your product. They give all the important information needed to persuade your potential customer to hand over their credit card number and hit "BUY!" Given how important product descriptions are, it's easy to overthink writing them. In this webinar, we'll cover the key parts of powerful product description. We'll then dive into the simple steps you can take to write top-notch product descriptions in no time.

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About the Host

Ashley Cook

As a survivor of corporate America, Ashley Cook knew there was more to life than a cubicle. After 13 years of sales, marketing, and analytics, the winds of change finally blew. Ashley decided it was time for new beginnings.

But she didn't want to abandon her experience. So, she repurposed it. Instead of partnering with major corporations, Ashley shifted into serving small business owners.

Always a lover of a good story, Ashley now partners with mission-driven women entrepreneurs. She does this through copywriting, content marketing, and copy coaching.

Over the course of her career, Ashley has written for solopreneurs and major Fortune 500 companies. She's worked in a myriad of industries, from health and hygiene to fitness, food, and coaching. She’s developed copy for multi-million dollar brands, social media influencers, and small start-ups.

As the creator of Lane Copywriting, Ashley loves words, and she loves sales. Even more than that, she loves putting the two of them together to help entrepreneurs save time, grow sales, and strengthen their influence – with fewer hours at the keyboard.

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