Business & Business Management
Concepts, terminology, principles, theories, and issues in the field of management.
Leadership and its relationship to management. Prepares the student with leadership and communication skills needed to motivate and identify leadership styles.
Fundamental business principles including structure, functions, resources, and operational processes.
A study of the financial principles when managing financial affairs. Includes topics such as budgeting, retirement, property ownership, savings, and investment planning.
Principles of law which form the legal framework for business activity including applicable statutes, contracts, and agency.
Career-related activities encountered in the student's area of specialization offered through an individualized agreement among the college, employer, and student. Under the supervision of the college and the employer, the student combines classroom learning with work experience. Includes a lecture component.
Behavioral and legal approaches to the management of human resources in organizations.
The analysis and application of organizational theory, group dynamics, motivation theory, leadership concepts and the integration of interdisciplinary concepts from the behavioral sciences.
The techniques for entering the international marketplace. Emphasis on the impact and dynamics of sociocultural, demographic, economic, technological, and political-legal factors in the foreign trade environment. Topics include patterns of world trade, internationalization of the firm, and operating procedures of the multinational enterprise.
General principles of customer relationship management including skills, knowledge, attitudes, and behaviors.
Introduction to the marketing mix functions and process. Includes identification of consumer and organizational needs and explanation of environmental issues.
Last updated: 02/19/2019
